SPECIAL PROMOTIONS
First Direct Corp. has special promotions for GoldMine, Upgrades, Mobile, Add-on Products, Services etc. Some of our best pricing is unadvertised - contact First Direct for a quote! Email info@1stdirect.com or call (845) 221-3800.
ADD-ON PRODUCTS
ScannerPlus
Scanner Plus is the new integrated scanning solution for GoldMine. With just two clicks, you can now make any letters, invoices or documents simultaneously accessible to any GoldMine user in your company.
Scan2Gold
Scan2Gold is a 100% TWAIN compatible-scanning tool
that allows you to attach scanned documents right
to a client within GoldMine’s Link tab.
MasterMine
MasterMine presents your GoldMine data in formatted, GoldMine-savvy Excel PivotTables®, leveraging one of the most important data management tools built into Microsoft Office®.
Tapi Link
Enables GoldMine users to dial calls automatically and to present a caller's contact details when the phone rings (CTi capabilities).
GoldMine® Success™ is a newsletter dedicated to helping you get the most out of your GoldMine® software and related add-on solutions. We bring you answers and great ideas for how to better market, sell, and service using these products.
Every issue is loaded with valuable information, news & announcements, success stories, and more! In addition, the article archive is rich with relevant material from previous issues so you don't miss out. Even if you don't own GoldMine®, The GoldMine® Success™ Newsletter is a great way to get familiar with it!
GoldMine® is a registered trademark of FrontRange Solutions Inc. GoldMine® Success™ is a copyrighted publication of First Direct Corp.
You have CRM ... So What?
Most people today have some kind of database that they store their contacts in. Nearly everyone has a calendar and a system for scheduling follow-up. I dare say that everyone is using email … or at least everyone reading this! Some businesses have integrated all this, along with other aspects of their business, into a CRM system. So what? That is the question which I will carry through as the theme in this issue of GoldMine® Success.
In the end, the question of “So What?” [in other words, “what good is your CRM”] is best answered by how it helps you to market better, sell more, and manage more effectively.
In this issue I’d like to explore some of the benefits that come to those who have made their CRM software part of their everday work experience. I’d like you to consider some of the other functions your GoldMine System has to offer.
In this Issue:
Marketing Better- The "Five W’s” and Your Database
Selling More- Adding a “Personal Touch” to a Mass Email
Managing Smarter- Use Digital Dashboards
Golden Nugget- Happy they Upgraded to GoldMine Premium
Master Rights & Wrongs- Create Useful SQL Queries
Tech Tips: 1. Setup your Microsoft Outlook to display the linked GoldMine Record
2. Use Color to Flag a Field
GoldMine In the News:
Recent Awards
Case Studies
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First Direct Corp.’s “Marketing Machine” Drives Company to Top One Percent Among FrontRange Partners.Among FrontRange Solutions partners, and small businesses overall, First Direct Corp. (1stdirect.com), stands out from the crowd. In a highly competitive industry, the firm has climbed to the top one percent of partners nationwide through what it calls its “marketing machine,” developed with the use of GoldMine software and related add-on solutions. The company has more than 2,000 devoted customers around the country, ranging from major corporations to small home offices. Yet throughout its phenomenal growth the past few years, the company has not added staff. Read more >>
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RSight Investigations Takes Productivity to the Next Level with Upgrade to GoldMine® Premium EditionInsurance fraud costs U.S. companies more than $7 billion annually. With those losses forcing insurers and employers to raise premiums, we all pay a price for fraud.
RSight Investigations Inc., based in Longwood, Fla., acts as the eyes and ears for insurance companies, employers and third-party administrators (TPAs). With 100 employees, RSight provides complete surveillance and investigative services to help uncover questionable and fraudulent claims. To date, the company’s work has led to more than 20 arrests in Florida and Georgia. Read more >> |
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Growth Products Branches Out into New Markets with GoldMine®Renowned golf courses from California to Scotland, major league stadiums, as well as nurseries, greenhouses and tree farms, rely on Growth Products (www.growthproducts.com) to stay green and thriving. For more than two decades, the company has supplied liquid fertilizers, chelated micronutrients, organic biostimulants and biological fungicides to customers worldwide. With high-quality, environmentally-friendly products and loyal customers – now in all 50 states and more than 21 countries – the company has grown quickly, seeing revenues increase, and its distributor network double and export business triple in the past seven years. Read more >> |
COSCO Container Lines America Charts Course for Centralized, Automated Sales with GoldMine®International shipping giant COSCO (China Ocean Shipping (Group) Company), the national flag carrier of the People's Republic of China, has been the world's fastest growing shipping company over the past decade. Serving more than 160 countries and regions with 600 shipping vessels at over 100 ports, its vast network of ocean vessels, barges, and railroad and motor carriers transport cargo around the world. In the United States and Canada, the shipping company is represented by COSCO Container Lines America (CCLA), a 500-employee operation. Read more >> |
| Blaser Swisslube Executes Global Customer-Focused Strategy with GoldMine®
In 1936, Willy Blaser founded Blaser Swisslube
(www.blaser.com) with a single product in his Swiss
hometown. Still family owned and operated today, Blaser
makes a variety of high-end, Swiss-quality coolants and
cutting oils to improve tool life and productivity for
companies in a range of industries, from diesel engine
manufacturers to research labs to bicycle makers. With
its worldwide headquarters in Switzerland, the company
serves customers globally through dozens of offices and
sistercompanies.
As Blaser has grown worldwide, so has the need to
share customer information and sales opportunities
among its offices and staff members. Until 2003, the
company kept customer and prospect information in
several different databases. With distributed information,
staff members found it time-consuming to track down a
complete picture of a customer's or prospect's current
situation. On top of that, it was virtually impossible for
sales to report on efforts and forecast its pipeline. Read more >> |
Salem Press Gains New Efficiencies As It Automates Sales Processes with GoldMine® Although the Internet decade has driven many changes in school libraries, one axiom remains true: when it comes to providing school libraries and public libraries with reference books, a personal touch is the most effective sales tool. Since 1949, the personal touch has helped Salem Press establish and maintain its reputation as a premier provider of library reference materials. But in light of the today’s fast-paced business environment and challenging economic conditions, Salem Press knew that it had to make its sales processes more efficient by integrating them with other business functions, and provide telesales representatives with new tools to help them work more productively. Read more >> |
We Want to Hear from You!
We’d love your feedback about what YOU want to see in future issues of GoldMine Success . Please take a moment to drop us a line at suggestions@gm-success.com. Each issue, we will select the most frequently-requested topics and provide step-by-step answers to your questions.
Help us help you get more out GoldMine!
Email us today at suggestions@gm-success.com.